OVERVIEW

Building high quality backlinks to a website can be a time consuming job which some websites and organisations prefer to outsource. This job would be conducted primarily online, doing extensive internet research, networking via websites or email and possibly the phone.

It's important to understand the context of the client's site, research and find high quality linking opportunities. Steering clear of link farms and dodgy linking opportunities.

SKILLS AND KNOWLEDGE REQUIRED

An understanding of Search Engine Optimization (SEO), Linking, Google Page Ranking, Keywords. An understanding of business, websites and a general interest in using the internet is essential.

Usually a client will want someone who uses valid 'White Hat' techniques not 'Black Hat' ones that may get their site penalized.

TRAINING

There is a plethora of information and discussions online with regards to SEO and Link Building. Don't jump straight to buying an e-book or training program which promises riches and big results. There is heaps of free information available, look around first, explore the topics deeply and double check what you learn is current. Make sure you are confident in your knowledge before you sell your services.

WHERE TO FIND WORK

It's typically a freelance type role where companies may list a requirement on a freelance site and state their budget and expectations.

Have a look at:

http://www.elance.com
http://www.getafreelancer.com
http://www.guru.com

FOR MORE INFORMATION

Search for: Link Building, Link Builder, Freelance Link Building, SEO, Search Engine Optimization, Improving Google Page Rank

http://www.linkguru.com/